Factores motivacionales hacia la práctica de actividad física en adultos del gimnasio Panda GYM 2025-2026

Abstract

Body image and the pursuit of overall well-being motivate many adults to join gyms, although aesthetic goals are often prioritized over health benefits. This study examined the motivational factors for physical activity among users of the Panda Gym in Cuenca, using the Motives for Physical Activity Measure-Revised (M-PAM-R) questionnaire. A quantitative, cross-sectional, and correlational approach was used, with a convenience sample of 92 participants (50 men and 42 women). The results showed that enjoyment and fitness/health are the most predominant factors, followed by competition and appearance, with social motives being the least relevant. This leads to the conclusion that motivation within this group is mostly intrinsic, which reinforces the theory of self-determination and leads to longer-term adherence. This analysis helps to propose strategies for developing gym-based programs, emphasizing enjoyment and comprehensive health benefits over aesthetic or social perspectives, thereby contributing to more effective strategies in urban physical activity contexts. Keywords: motivation, physical exercise, gym, adults