“Cambio organizacional en florícolas ecuatorianas y su impacto en la satisfacción y el rendimiento laboral 2023-2024”

Abstract

The research analyzes the relationship between organizational change, job satisfaction, and performance in Ecuadorian flower farms during the period 2023-2024. A quantitative, non-experimental, cross-sectional approach was adopted, with a sample of 71 workers from three companies in the province of Pichincha. A survey validated by expert judges with acceptable reliability (α=0.66) is used, and Pearson's correlation analyses were applied using SPSS. The results show significant relationships between organizational change and performance (r=0.920), as well as between internal communication and positive perception of change (r=0.862). A strong link was also observed between recognition and job satisfaction; however, staff participation in decision-making regarding change was practically non-existent (r=0.010). This discrepancy—between productivity improvements and low inclusion—suggests that the benefits of changes are only strengthened when supported by recognition, two-way communication, and participatory leadership. In summary, the “what” of change works, but the “how” remains deficient. The study recommends implementing co-design mechanisms (joint committees and structured feedback), climate indicators, incentive programs, and ongoing training focused on digital skills. Limitations in cross-sectional design and moderate internal consistency are recognized, so it is proposed to expand the sample and apply longitudinal models. It is concluded that organizational change has a positive impact on performance through satisfaction, provided that participation is genuine and strategic.