Examinando por Autor "Santander Zaruma, Fausto Rafael"
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- ÍtemSolo MetadatosDinámica del emprendiendo en el cantón Suscal(Universidad Católica de Cuenca., 2021) Santander Zaruma, Fausto Rafael; Ordoñez Laso, Ana Luisa; 030282131-9The objective of this research is to investigate how big the ventures in the Suscal Canton have grown in recent years, as well as, the problems that they have been implemented to maintain themselves in the market, and how dynamic they have been implemented to maintain themselves in the market, and how dynamic they have become. Therefore, a survey was applied to a selected population through the stratified random sampling method. The population of the study included 466 ventures from the Suscal Canton, which are comprised in its municipal license registry, of its Autonomous Decentralized Intercultural Participatory Government, in 2021. In conclusion, from the results gathered in the survey, it can be stated that the ventures in the Suscal canton are scarcely dynamic, due to certain factors such as the origin of their businesses being more a necessity than an opportunity, the limited generation of employment, even though, they have been in the market for more than 4 years, the low sales growth, the lack of knowledge about the governmental legal regulations that support both entrepreneurs as well as private financial institutions. Keywords: Municipal Patent Registry, Suscal Canton, Covid-19, Stratified random sampling.