Ingeniería Comercial
URI permanente para esta comunidadhttps://dspace.ucacue.edu.ec/handle/ucacue/814
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Examinando Ingeniería Comercial por Autor "0106228943"
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Ítem Acceso Abierto Estrategias para la Exportación de leche de ganado vacuno y sus derivados en el cantón Nabón Provincia del Azuay Ecuador(Universidad Católica de Cuenca., 2022) Coronel Campoverde, David Israel; Venegas Sánchez, Nube Estefanía; 0106228943This project is aimed exclusively at the dairy industry of the Nabón canton in the province of Azuay, where a considerable number of dairy farms produce more than 300 liters of milk daily. This project aims to propose strategies for exporting milk and its related products, searching for overseas markets that require dairy products, to improve the producers' income and thus to enhance their life quality helping them to raise their profitability and increasing their finances. Likewise, to allow them to improve their economic growth, increase their production and create new sources of employment, promoting a socioeconomic growth of this rural region. The methodology used was through fieldwork, non-experimental, with a descriptive research level, with documentary support. In order to achieve this objective, the export and production processes, demand, supply, and technical and financial analyses were studied. The study concluded that the investment project is feasible, given that the NPV was greater than zero, the IRR was 42.90%, the cost-benefit ratio was 1.1, and the investment recovery period was 2.08 years. This research shows that the proposal is an innovative development and a regional benchmark with an agricultural approach committed to the sustained development of the region.
